About Us

Where Magic Takes Root

Welcome to The Witch’s Laurel — your enchanted destination for witchy wares, spell supplies, sacred tools, and mystical apparel. Based in the heart of Pontiac, Michigan, our shop is a woman-owned and operated small business born from passion, community, and a little bit of magic.

Our journey began at local craft fairs, where our hand-crafted goods and curated spell kits quickly grew a loyal coven of customers who shared our love for intentional living and the metaphysical. What started as a side hustle fueled by herbal knowledge and moonlit inspiration soon blossomed into something more: a trusted source for witches, seekers, and spiritual explorers around the world.

We believe that magic is for everyone — whether you're a seasoned practitioner or simply curious. That's why everything we offer is made or selected with care: from crystals and herbs, to spell jars, ritual candles, enchanted jewelry, and witchy fashion designed to empower your craft and your confidence.

At The Witch’s Laurel, we honor the old ways while embracing the modern witch. Our name reflects both tradition and growth — the laurel, a symbol of protection, wisdom, and victory, speaks to every witch who’s carving their own path.

Thank you for supporting a dream built by women, rooted in ritual, and guided by spirit.

 Blessed be,

The Witch’s Laurel